Privacy policy

Privacy Policy

Last updated: 21/04/2026 

Curve Couture ("we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and disclose personal information in accordance with the Privacy Act 2020 (New Zealand).

By using our website (curvecouture.nz) or purchasing our products, you consent to the practices described in this policy.

1. About Us

Curve Couture is operated by CURVE COUTURE, NZBN 9429052106996, based at AUCKLAND, New Zealand. For any privacy-related queries, contact us at hello@curvecouture.co.nz.

2. What Information We Collect

We collect personal information that you provide directly to us and information that is automatically collected when you use our website.

Information you provide to us:

  • Name, email address, phone number, and delivery address
  • Billing information and payment details (processed securely by our payment providers)
  • Account login details, if you create an account
  • Order history and preferences
  • Communications with us, including emails and customer service enquiries
  • Marketing preferences and newsletter subscriptions
  • Any other information you choose to provide

Information we collect automatically:

  • Device and browser information (IP address, device type, operating system)
  • Website usage data (pages visited, time on site, referral source)
  • Cookies and similar tracking technologies (see Section 8 below)
  • Location data based on your IP address

3. How We Use Your Information

We use your personal information for the following purposes:

  • To process and fulfil your orders, including delivery and customer service
  • To manage your account and provide ongoing support
  • To communicate with you about your order, account, or enquiries
  • To send marketing communications, if you have subscribed (you can unsubscribe at any time)
  • To improve our website, products, and customer experience
  • To personalise your shopping experience and show relevant content
  • To detect and prevent fraud, unauthorised access, and misuse of our website
  • To comply with our legal obligations under New Zealand law

4. How We Share Your Information

We do not sell your personal information. We share your information only with trusted third parties who help us operate our business, including:

  • Payment providers such as Shopify Payments, Stripe, or Afterpay for secure payment processing
  • Shipping and fulfilment partners to deliver your order
  • Marketing platforms such as Klaviyo for email marketing, where you have subscribed
  • Analytics providers such as Google Analytics to understand website performance
  • E-commerce platform providers such as Shopify, which hosts our online store
  • Professional advisors such as accountants and lawyers, where necessary
  • Government and law enforcement agencies, where required by law

Some of these providers may store or process your information outside New Zealand, including in the United States, Australia, and other countries. Where this occurs, we take reasonable steps to ensure your information receives a comparable level of protection.

5. How We Store and Protect Your Information

We store your personal information on secure servers operated by our trusted service providers, including Shopify. We use industry-standard security measures, including encryption, access controls, and secure payment processing, to protect your information from unauthorised access, use, or disclosure.

While we take reasonable steps to protect your information, no method of transmission or storage is completely secure. We cannot guarantee absolute security, but we will notify you and the Office of the Privacy Commissioner if a notifiable privacy breach occurs, as required under the Privacy Act 2020.

6. How Long We Keep Your Information

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including to comply with our legal, accounting, or reporting obligations. Order and transaction records are generally retained for at least seven years to comply with New Zealand tax law.

7. Your Rights Under the Privacy Act 2020

Under the Privacy Act 2020, you have the right to:

  • Access the personal information we hold about you
  • Correct any information that is inaccurate, out of date, or incomplete
  • Withdraw consent to marketing communications at any time
  • Request deletion of your information, subject to our legal obligations to retain certain records
  • Make a complaint if you believe we have breached your privacy

To exercise any of these rights, contact us at hello@curvecouture.co.nz. We will respond to your request within 20 working days, as required by the Privacy Act 2020.

If you are not satisfied with our response, you can contact the Office of the Privacy Commissioner at privacy.org.nz or 0800 803 909.

8. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to improve your experience, analyse website usage, and support our marketing. Cookies are small text files stored on your device.

Types of cookies we use:

  • Essential cookies for core website functionality, including your shopping cart and checkout
  • Analytics cookies to understand how visitors use our website
  • Marketing cookies to show you relevant content and measure advertising performance

You can manage your cookie preferences through your browser settings. Disabling cookies may affect your ability to use some features of our website.

9. Marketing Communications

If you subscribe to our newsletter or create an account, we may send you marketing communications about new products, promotions, and brand news. You can unsubscribe at any time by clicking the unsubscribe link in any marketing email or by contacting us at hello@curvecouture.co.nz.

We will not send you marketing communications without your consent, and we will never share your details with third parties for their own marketing purposes.

10. Children's Privacy

Our website and products are not intended for children under 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us and we will delete it.

11. Third-Party Links

Our website may contain links to third-party websites, including social media platforms. We are not responsible for the privacy practices of those websites. We encourage you to read their privacy policies before providing any personal information.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Non-material changes take effect when posted on this page. For material changes, we will take reasonable steps to notify you, for example by email or a notice on our website.

13. Contact Us

If you have any questions, concerns, or requests about this Privacy Policy or how we handle your personal information, please contact us:

Email: hello@curvecouture.co.nz Business: CURVE COUTURE Address: AUCKLAND, New Zealand NZBN: NZBN 9429052106996 

You can also contact the Office of the Privacy Commissioner at privacy.org.nz.